There are so many organizations and private citizens soliciting donations online, that it's hard to know which ones are legitimate.   Our office is posting the links below to organizations and GoFundMe pages for people we know personally and local organizations we trust.   They will genuinely appreciate your generosity no matter how much, or how little, you can contribute.  Donating to these families and organizations puts your money in the right hands.

Unfortunately, interest has begun to wane and initial resources that were available are running out as are savings accounts. YOUR SUPPORT IS AS IMPORTANT AS EVER.   #lahainastrong


Jessica, Steven & Ellie
Jessica is our Operations/Reservations/Guest Service dynamo whom many of you know.  She's been part of our ohana for 16 years.  Her husband Steven also works in the tourism industry in watersports and boating and his employer closed their doors immediately following the fire.   Their ray of sunshine is their daughter Ellie who was born in March.  Thankfully, their home was spared, but like many in West Maui, their income has been seriously diminished. Please help them through this critical time as they raise their daughter and wait for tourism to rebound so Steven can return to work.

Karen Kondo
Many of you will recognize her as part of the Monte D. Fitts, Realtors ohana from many years ago. Karen is a well-known member of The Whaler community and an active member of Lahaina Rotary.  Sadly, she lost her home which supported her home-based business.

Alexander Ohana

Arnds Ohana

Thompson Ohana

Turvala Ohana


Pacific Tech Gurus
Uli and his team at Pacific Tech Gurus have been our IT consultants for years and have always done an outstanding job.  In the days immediately following the wildfire, they were responsive to their client's needs despite the loss of BOTH ULI'S HOME AND THEIR OFFICE AT 505 FRONT STREET.  They established operations Upcountry to help all of us in West Maui at a time when they could have quit.  MAHALO!! 

Maui County First Responder Fund
Watch News Video
15 firefighters
2 Airport Fire
4 lifeguards
Maui Food Bank
Maui Humane Society
Hawaii Community Foundation - Maui Strong Fund

GoFund Me For AOAO, Aston, and TIOA Team Member Assistance

GoFund Me for HEI Team Member Assistance